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The TRUTH About Attracting Coaching Clients

Let me be HONEST with you! What I’m about to say might hurt, but it’s something that needs to be addressed. I’m tired of seeing new coaches continuously falling for schemes because they are blind to the truth.

The TRUTH About Attracting Coaching Clients

 

Let me be HONEST with you! What I’m about to say might hurt, but it’s something that needs to be addressed. I’m tired of seeing new coaches continuously falling for schemes because they are blind to the truth.

 

If you have been trying this coaching thing for a while and it hasn’t been working for you, please pay attention.

 

So here it is.

 

Coaching is a SKILL, not a BUSINESS. Additionally, life coaching can be extremely hard to sell. 

 

There, I said it.

 

However, I believe in life coaching and the power and transformation it brings. That’s why I made the decision to get certified as a life coach and I invested thousands of dollars on coaching and business courses.

 

But the TRUTH still stands. 

They don’t tell you in coaching school how hard it will be to get clients.

 

So, you might be wondering why some coaches are killing it in the marketplace and making upwards of 6-figures.

 

Well, they’ve tapped into all their expertise, experiences and skills to create a marketable coaching business. They’re not  just a “Coach”. They solve a specific problem that people are already paying for and seeking answers about.

 

That’s why business coaches do well. They’ve taken their managerial skills, organizational skills, computer knowledge and marketing ability and coupled it with the skill of coaching and created an avenue to solve specific problems within business.

 

Plus, they are coaching people who value coaching, and willing to pay for it.

 

So, how does this work for  “life coaches”?

 

Life coaches have to tap into a profitable coaching niche. Take your past skills, problems and personality and establish a marketable coaching niche to truly reach 6-figures in your coaching business.

 

Most coaches aren’t making 6-figures in 6 months. That’s not always the reality for many coaches. Yes, this truth might hurt. But it’s better to know the truth than to be fooled and tricked into thinking you can quit your job in 6 months and run your life coaching business full-time.

 

I know that’s what most people think from their coaching school. They tell you you can make $300-$500 a month per client, then when you crunch the numbers and see you only need 9 to 10 clients a month to make some pretty good money, you are totally excited and ready to start your coaching business.

 

Then if you were in one of those high-end coaching schools, they’ll tell you to charge no less than $2,000-$5,000 per client. So, now you’re thinking this is extremely easy because you only need 2 clients a month to make money.

 

Which both are true. But they fail to tell you how hard it is to sell life coaching without a MARKETABLE NICHE.

 

If you get a marketable niche, you have the potential to easily make that amount each month.

So, let me share some examples that’ll help you understand how to find a marketable niche.

  • If you want to be a confidence coach and you have tons of experience in speaking, focus your coaching on being a confident speaker (you could target: executes, beauty pageant contestants, public speakers)

  • If you want to be a career coach and you have experience in the human resources hiring process, focus on being an interview coach (you could target: recent graduates, people transitioning careers, people seeking managerial positions)

 

  • If you are skilled in writing, focus on being a sales coach helping with copywriting (you can target: business owners, influceners, coaches, authors, speakers)

You see how more attractive coaching becomes when you narrow it down to a SPECIFIC and MARKETABLE niche? The truth is people will be coming to you for your experience, your knowledge and ability to help them get RESULTS. But it must be the result they desire. That’s why you must tap into a marketbale niche.

 

Then build a brand around this specific niche. Then you will be on your way to earning 6 figures.

 

But before you get too excited.

Just know you will need a

 

  • a MEANINGFUL MESSAGE

  • a MASTERFUL MARKETING PLAN 

  • a MAGICAL METHODOLOGY

 

to go along with that MARKETABLE NICHE to earn 6 figures and more.

 

Taking your business to the next level is what we are all about.I would love to support you in getting your paid clients.

 

Click the BOOK NOW to schedule a session.

 

 

Blessings,

 

Lou Ann Kent

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